Under Construction

My new portfolio is currently being designed, refined and brought to life.

Soon, this space will feature selected work across creative direction, innovation design, brand strategy, storytelling, events, marketing and purpose-led projects.

In the meantime, I’m still open to conversations, collaborations and new opportunities.

Creative Direction · Innovation Design · Brand Strategy · Events · Marketing & Communications

Based in Potsdam/Berlin.
Open to Germany, Europe and international teams.

Say hello:
daminikashelkar@gmail.com

Shaping the good. Creating the good.

12+ years of turning ideas into brands, experiences and real-world change.

I am a multidisciplinary creative leader working across branding, communication, innovation, marketing and experience design.

My career has taken me from healthcare campaigns and global brands in India to venture building, strategic foresight and hardware innovation in Germany.

I have created brand identities, rebrands, campaigns, UI/UX experiences, packaging, billboards, pitch decks, exhibitions, event stages, workshops, prototypes and business models.

I have led creative teams, supported hiring, organised events, built marketing systems and helped organisations turn complex ideas into stories people can understand, trust and act upon.

I am most drawn to work connected to sustainability, healthcare, education, accessibility, clean water, community and responsible innovation.

Bring me an idea, a challenge or

an unfinished thought.
Use me as your trampoline.

Professional Experience

Innovation & Venture Designer

alstrio

June 24 – Aug 26

Hamburg, Germany · Remote

Veranstaltungsdetails

Innovation & Venture Designer

alstrio

Worked across hardware innovation, venture development, prototyping and validation, helping teams move physical-product ideas from early con...

Veranstaltungsdetails

June 24 – Aug 26

Hamburg, Germany · Remote

BaseBuddy

Xior Student Housing

October 24 – Present

Potsdam · Part-time · On-site

Veranstaltungsdetails

BaseBuddy

Xior Student Housing

Support the daily experience of an international student community through resident services, communication, events and operational coordina...

Veranstaltungsdetails

October 24 – Present

Potsdam · Part-time · On-site

Creative Director

Doceree

November 23 - April 24

Delhi, India · Full-time

Veranstaltungsdetails

Creative Director

Doceree

Led creative direction and brand communication for a global healthcare marketing technology company.

Strengthened brand consistency across In...

Veranstaltungsdetails

November 23 - April 24

Delhi, India · Full-time

Innovation Designer

Creative Dock

March 23 – Nov 23

Berlin · Part-time · Hybrid

Veranstaltungsdetails

Innovation Designer

Creative Dock

Supported innovation, foresight and venture-building teams through strategic communication and visual design.

Transformed complex content int...

Veranstaltungsdetails

March 23 – Nov 23

Berlin · Part-time · Hybrid

Creative Partner

Siriti

May 17 – June 22

Mumbai, India · Full-time

Veranstaltungsdetails

Creative Partner

Siriti

Led brand, campaign and communication projects for commercial brands and non-profit organisations.

Developed brand strategies, identities, ca...

Veranstaltungsdetails

May 17 – June 22

Mumbai, India · Full-time

Mehr Veranstaltungen

Education

Master of Arts in Innovation Design Management

University of Europe for Applied Sciences
Potsdam, Germany
September 2022 – August 2023

Grade: 9.4 GPA

Focus areas:

Strategic branding
Product strategy
Business management and marketing
Design-research methodologies
Business-model design
Strategic foresight
Contemporary leadership
Social innovation

Master’s thesis:
Designing for Social Change: A Strategic Foresight Approach

Explore my work

Bachelor of Design in Fashion Communication

National Institute of Fashion Technology
India
August 2011 – September 2015

Grade: 8.07 GPA

Focus areas:

Graphic and communication design
Brand identity
UI/UX
Photography
Spatial and exhibition design
Fashion media
Visual merchandising
Styling
Digital communication

Activities included swimming, volleyball and photography.

Explore my work